Video by @mrsjaydefish
Jayde Fish’s (@mrsjaydefish
) artistic road from admirer to muse is a Cinderella story. “I had been working on my tarot [card] series, which was inspired by Gucci’s (@gucci
) new designs, when creative director Alessandro Michele (@lallo25
) found me on Instagram,” says Jayde, a freelance illustrator and designer who lives in San Francisco. “I had been hashtagging #AlessandroMichele
, respectfully, as my source of inspiration, and it just so happened that he was paying attention.” A few seasons back, her illustrations were incorporated into designs that hit the runway, and she continues to collaborate with Gucci today.
Jayde’s passion for tarot, a deck of divination playing cards originating in 15th-century Europe, carries through her work. “I feel that the tarot is a beautiful way to think inwards about who you are and who you want to be. Each character has a deep connection with nature, the universe and the spiritual world, and I feel there’s something very romantic about that.”
Watch our Instagram story to see Jayde’s coverage and illustrations from Gucci’s show at Milan Fashion Week.